While I don’t really get it either it is a highly lucrative business and will remain so for the foreseeable future. In most states the highest paid state employee is either a football or basketball coach. An athletic scholarship can change a young persons life and future and it was considered a huge step in women’s rights when colleges were mandated to provide scholarships for women in amounts provided for men. Top athletes can rack in millions. There are vast sums of money at stake so expect both sides to kick and scream all the way. I think it will eventually work itself out. I guess we’ll see.